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Joaquim Pratas

Joaquim Pratas

Joaquim Monteiro Pratas has a PhD in Business and Management Studies (with a specialization in Marketing and Strategy) from Faculdade…

ORCID iD 0000-0002-7432-9242
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2023Conferência

How Can Businesses, Low-Tech Businesses in Particular, Benefit from the Metaverse? A Delphi Perspective from Academics

ICMarkTech'23 - International Conference on Marketing and Technologies
Teresa Sofia Amorim Lopes, Rui Carreira, Vera Silva Carlos, Rui Humberto Pereira, Carlos Alves, Joaquim Pratas, José Paulo Marques Dos Santos
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Keywords

MetaverseLow-tech businessesDelphi

Citações

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