Orcid Publications

Knowledge Discovery from Urban Mobility Data in Guimarães

Marketing and Smart Technologies
Carlos Alves, José Costa, Luís Mendes Gomes, José Machado

The Emotional and Empathic Dimension of Augmented Reality in E-Commerce: A Theoretical Framework for Purchase Intention

SSRN
José Machado, Carlos Alves, José Luís Reis

La computación espacial como motor de innovación en marketing y comercio

Redmarka. Revista de Marketing Aplicado
José Luís Reis, Carlos Alves, Samuel Anjos, José Machado

Impacts of Augmented Reality in E-commerce: Advances and Trends in 2024—A Literature Review

Marketing and Smart Technologies
Carlos Alves, José Machado, José Luís Reis

Harnessing Artificial Intelligence for Personalized E-Commerce Strategies in International Business Expansion

Marketing Strategies for the Internationalization of Businesses and Brands
José Luís Reis, Pedro Mota Veiga, Vera Silva Carlos, Carlos Alves, Ângela Lima De Sousa